Category: Startups
Founder-oriented insights on startups, designed to reduce chaos and improve decision quality.
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Reactive vs Proactive Business: The ‘Everything Is Urgent’ Trap
Most founders will admit they spend more time responding than leading. Whether it’s an unexpected customer issue, a team conflict, or a supply chain hiccup, reactive behavior quickly becomes the default for founders, owners, operators, and early hires. So much so that urgency loses its meaning and everything feels immediate. This is especially true for…
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Why Busy Founders Make Worse Decisions and 4 Things it Impacts
Founders are wired for action, but that also means many busy founders make worse decisions when they’re vibing. We build, we iterate, we ship. But there’s a quiet cost to perpetual busyness that doesn’t get enough attention: being busy interferes with judgment. Functionally, the brain isn’t equipped to maintain high-quality decision-making when overwhelmed, chronically stressed,…
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How To Decide What To Work on as a Founder: What Deserves Your Attention This Week?
It’s something we get asked often as a Business Intelligence company: tell me how to decide what to work on as a founder. As founders, operators, and builders, we live in the tension between aspiration and action. Every notification, request, and “urgent” email clamors for our attention. By mid-week it’s common to feel like you’ve…
