Tag: Advertising Trends
-
YouTube Shorts Is As Lucrative as Long-Form: Impact on Creators
Table of Contents The Short-Form Revolution Is Officially a Business Model Connected TV Overtakes Mobile for YouTube New Ad Packages for Cultural Moments YouTube and the Future of AI The Billion-Dollar Platform That’s Still Growing Shorts Are a Feature and the Future At YouTube’s 20th birthday bash in New York, CEO Neal Mohan dropped a
-
Booze, the Box Office, and Unlocking Liquor Sponsorships for Indie Filmmakers
Alcohol is everywhere in cinema. From James Bond’s vodka martini to every tortured detective’s half-empty whiskey glass, booze has long played a central role in storytelling. It’s more than a prop—it’s shorthand for mood, character, lifestyle, and conflict. But it’s also business. Alcohol brands have quietly become some of the biggest spenders in product placement,
