Tag: Long Tail Strategy

  • AVOD Success Is All About the Long Tail

    AVOD Success Is All About the Long Tail

    There’s a myth in indie film that everything rides on the premiere. That if your launch doesn’t explode with views, headlines, and social buzz, you’ve already lost. That logic might apply to theatrical releases or opening-weekend box office. But in the time of the rise of AVOD (ad-supported video on demand) it couldn’t be more

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