Tag: Streaming Success
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Streaming Killed the Distribution Pipeline, Now It’s Time to Rebuild
The internet broke the monopoly. For over a century, film distribution followed the same narrow funnel: make the movie, pray it gets into a top-tier festival, hope for a distribution deal, and if the gods smile on you, maybe your film ends up in theaters or on cable. It was a pipeline built on gatekeeping,
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Your Film Isn’t Too Niche. It’s Exactly What Streamers Want.
The idea that your story needs to be “universal” to succeed is outdated, false, and frankly, dangerous. For years, filmmakers from marginalized communities were told to smooth the edges of their culture. To make their characters “more relatable.” To replace specificity with sameness. All in the name of “marketability.” But in 2023, the numbers told
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AVOD, SVOD, or TVOD? How to Pick the Right Release Strategy for Your Indie Film
It’s the question every indie filmmaker eventually has to face: where should your film live? Should you put it on a paid platform and aim for prestige? Drop it on an ad-supported streamer and reach the masses? Sell it directly to fans? AVOD. SVOD. TVOD. Three distribution models. Three radically different outcomes. And no, there’s
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Want to Sell Your Film to Streaming Platforms? Prove You’ve Got an Audience
If you want to sell your film to a streaming platform, there’s one thing you need more than anything else: an audience. Forget the pretty cinematography, forget the big-name cast, and forget the awards. Streaming platforms don’t care about those things unless they come with the all-important audience. But here’s the kicker: most filmmakers are
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How to Make Your Indie Film Appealing to Global Platforms
At the heart of every negotiation between an indie filmmaker and a global streamer lies a simple tension. They want audience reach. You want artistic truth. Streamers are in the business of retention, not revolution. They’re looking for titles that drive watch time, reduce churn, and feed their algorithm-friendly categories. You’re probably telling a deeply
